Director Free Trade Agreement Promotion Division, Global Affairs Canada
Cindie-Eve Bourassa is with Global Affairs Canada and is currently the Director of the Free Trade Agreement Promotion Division which conducts outreach events and training workshops to raise awareness of Canada’s new and recently modernized FTAs, and the benefits that stem from these agreements, helping to mobilize Canadian small and medium-sized businesses (SMEs) to diversify their overseas trade. In June 2019, Cindie-Eve also became responsible for trade missions, ministerial outreach and inclusive trade to help open doors and opportunities for women, indigenous, LGBTQ2+, youth and visible minorities to successfully expand into global markets.
Cindie-Eve joined Global Affairs Canada in 2003 and has served as Second Secretary - Political at the Embassy of Canada in Abu Dhabi (United Arab Emirates) and subsequently as First Secretary – Trade at the Embassy of Canada in Riyadh where she was Canada’s first female trade commissioner to Saudi Arabia.
She is passionate about working with small and medium sized enterprises (SMEs) interested to export, partner and invest abroad. Cindie-Eve has organized high-level ministerial visits, major trade shows and international conferences. She has also worked towards the development of Canada’s New Trade and Investment Strategy which supports Canadian businesses interested to export to international markets and strategically attract foreign direct investment.
Cindie-Eve is the recipient of the 2015 Public Service Week Ministerial Award for her overall contribution to the “Go Global” workshop series designed to educate and encourage SMEs to export to emerging markets. In 2016, she was selected to take part in the yearlong Aspiring Director Program tailored to equip high performing public servant with the skills and knowledge required to pursue an executive appointment in the public service.
As mother of two young daughters, Cindie-Eve believes in the power of parity and is a strong advocate to advance women’s equality. Cindie-Eve is a graduate of McGill University with specialization in International Relations and Canadian Studies; she is fluent in French and English.